Hokkaido Nepal Business Group (HNBG) is a unique organization that brings together Japanese and Nepali citizens in pursuit of a common goal: to create a bridge between Nepal and Japan through food culture. Since 2005, HNBG has been operating Nepali chain restaurants named “Bistarai Bistarai” in different locations in Hokkaido Prefecture of Japan, serving authentic Nepali cuisine to locals and tourists alike.
The story of HNBG is a testament to the power of food in building connections between different cultures. The group was founded by a Nepali entrepreneur named Raju Shrestha, who moved to Hokkaido in the 1990s to pursue a career in the restaurant industry. Shrestha quickly realized that there was a demand for Nepali cuisine in Japan, and he started to explore the idea of opening a Nepali restaurant.
However, Shrestha faced a number of challenges in bringing his vision to life. He was a foreigner in a new country, and he had limited resources and connections. Undeterred, Shrestha decided to partner with a group of Japanese entrepreneurs who shared his vision for promoting Nepali cuisine in Japan. Together, they formed HNBG and opened the first “Bistarai Bistarai” restaurant in Sapporo, Hokkaido.
From the beginning, HNBG’s mission was clear: to use food as a way of building a bridge between Nepal and Japan. The group’s founders believed that by introducing authentic Nepali cuisine to Japanese diners, they could foster a deeper appreciation for Nepali culture and help to break down cultural barriers.
The strategy proved to be a success. The “Bistarai Bistarai” restaurants quickly became popular with locals and tourists alike, and HNBG started to expand its operations to other parts of Hokkaido. Today, the group operates several “Bistarai Bistarai” restaurants in different locations, each serving a variety of Nepali dishes, from momos (steamed dumplings) to thukpa (Nepali noodle soup).
But HNBG’s impact goes beyond just serving delicious food. The group has become a hub for cultural exchange, bringing together Japanese and Nepali citizens in a shared love of food and culture. The restaurants themselves are decorated with Nepali artwork and traditional motifs, creating an immersive experience for diners.
HNBG has also been a driving force in promoting entrepreneurship and creating jobs. The group’s goal is to create ownership opportunities for skilled individuals who return from abroad, particularly Nepali citizens who have gained valuable experience working in the restaurant industry overseas. By providing training and support, HNBG aims to help these individuals start their own restaurants and become successful entrepreneurs in their own right.
Overall, HNBG’s story is a testament to the power of food in bringing people together. Through its chain of Nepali restaurants, the group has created a unique platform for cultural exchange and entrepreneurship, and has helped to build a stronger connection between Nepal and Japan.